This year’s conference theme is “Activating Purpose” – building and maintaining purpose-driven organisations that hold sustainability as one of their core values. Having sustainability embedded throughout business practices is not only necessary to be truly competitive in today’s challenging markets but it is also essential to drive positive change and ultimately achieve the better world we all collectively seek.
The event will bring together over 500 professionals from across Europe and the US to discuss the latest developments in sustainability and how companies are participating in and shaping this journey. Attendees come from a variety of backgrounds - NGOs, academic institutions, multinationals, governments, investors and more – all sharing the passion of transforming businesses in order to shift the world towards a sustainable economy. The partnership will provide the CGF an opportunity to further engage with prominent sustainability actors and provide support to companies looking to learn more about how to implement sustainable practices in their own businesses.
The conference will be held at La N@ve in Madrid, Spain. La N@ve is the centre of inspiration, education and open innovation with which the City of Madrid will transform the economic and social future of citizens. The event is support by the Madrid City Hall and by the UK Government, this year’s guest country.
About Sustainable Brands
Sustainable Brands is home for the global community of business innovators who are shaping the future of commerce worldwide. Since 2006, its goal has been to inspire, engage and equip today's business and brand leaders to prosper for the near and long term by leading the way to a sustainably abundant future. It does so by offering news and views from thought and practice leaders, live and on-line events, peer-to-peer learning groups, a robust resource library, a solutions provider directory and more -- all designed to help brand, sustainability and design innovation professionals, social entrepreneurs and the eco-system of value network partners who support them, discover, co-create and successfully execute on new opportunities to profitably innovate for sustainability.