E2E Value Chain
Future-Proofing Innovations That Improve Sustainability, Compliance, and Performance
It has long been known that in order to create sustainable change in our industry for the better, certain requirements need to be met: You need to have visionaries dedicated to the cause, motivated by something more than a simple increase in margin and turnover. When it comes to deploying fresh technologies in previously unthought […]
E2E Value Chain
Aligning Purpose with Profits: How Consumer Goods Companies can Unlock Business Growth by Integrating Sustainability into their Operations
The rapid advancement of technology and social media has created a new generation of well- informed, empowered, and discerning consumers. These individuals prioritise brands that not only provide high-quality products and services, but also resonate with their values. As the largest segment of shoppers, purpose-driven consumers (44%) are now seeking out brands that align with […]
E2E Value Chain
Enhancing Enterprise Sustainability through Supplier Management
Pressure continues for companies to accelerate their actions in addressing the climate crisis. Investors are demanding ESG progress; governments are implementing new regulations, while customers and employees are pushing for change. Furthermore, the planet itself is applying pressure, with the Paris Agreement’s deadline to limit the rise in global temperatures to 1.5°C rapidly approaching. Simultaneously, […]
E2E Value Chain
Extending Your Data Reach to Drive Value
Data is not meant to sit idle in databases, silos or even a department in a large organisation. Unlike oil, data is a renewable resource that can generate more value as it is used over and over and by more people. Holding back information purposefully or by mistake may limit the opportunities for retailers and […]
E2E Value Chain
Retail & CPG: Winning the Cost and Profitability Race in a Volatile and Uncertain Market
Today’s business landscape in the retail and CPG world is riddled with unprecedented global uncertainty. Inflationary pressures, logistical issues, foreign exchange and energy price rises – the variability and volatility in component costs have increased to magnitudes hitherto unseen. Their impact on companies’ profitability has become difficult to predict. In fact, across industries, businesses cannot […]
E2E Value Chain
Will Inflation Take Us to the Reign of Private Labels?
It is undeniable how powerful the private label is becoming in almost every segment of retailing. What seemed years ago to cater to a highly price-sensitive customer segment has become a defining element of “brand positioning,” developing a brand identity in its own right, deployed to create loyalty, combining premium and economy brands covering an […]
E2E Value Chain
Future of Data Collaboration: A Recap of CGF’s End-to-End Value Chain Activities in October 2022
The Consumer Goods Forum’s End-to-End Value Chain group had an eventful week of meetings and workshops last month from the 24th to 28th October 2022 beginning with the Supply Chain Conference in Amsterdam and ending with an Accelerated Solutions Environment (ASE) Workshop with Capgemini in Utrecht. The group began the week with a Technical Tour […]
E2E Value Chain
Combat Supply-Chain Challenges and Strengthen Relationships Through Customer Listening
In 2022, numerous supply chain issues have plagued people, essential services and organisations worldwide. Retailers have been hit particularly hard. Their critical role in creating accessible goods for people globally makes the impact they feel ripple throughout the supply chain. However, the nature of supply chains makes this inevitable. Their inflexibility and susceptibility to […]
E2E Value Chain
How Sustainable is Your Company, Exactly?
It’s not a secret that sustainability matters for a host of reasons – climate changes, health inequalities, loss of biodiversity etc. From a business perspective, we know sustainability means dealing with regulatory demands from governments, investors and third-party stakeholders that are rising at a rapid pace. It’s also clearly tied to reputation, as brands and […]
E2E Value Chain
The Future of Supply Chain and Logistics in a Post Pandemic World: The CGF Supply Chain Conference Returns October 2022 in Amsterdam
A Sit-Down with Ruediger Hagedorn, Director of End-to-End Value Chain at The Consumer Goods Forum Why do you believe it was important at this time for The Consumer Goods Forum to bring back the Supply Chain Conference? The Consumer Goods Forum has always brought together one global and diverse network with a shared mission: “to […]
E2E Value Chain
Retail Media Networks Explained – And How to Capitalise on Them
In 2012, Amazon, a CGF member, launched its retail media network (RMN). Ever since, retailers large and small have followed suit, from giants like CGF members Walmart and Target to specialty retailers such as Sephora and even app-based delivery services like Instacart. According to Forrester Research, global retail media spend will grow to $50 billion […]
E2E Value Chain
The Future of Ethical Commerce and Sustainability in Fast Moving Consumer Goods Companies (FMCG)
The UN World Commission on Environment and Development defines sustainability as “meeting the needs of the present without compromising the ability of future generations to meet their own needs.” Sustainability is therefore the process by which the use of resources, the direction of investments, the orientation of technological development, and institutional change consider both current […]
E2E Value Chain
Data Transparency Requires A Push & Pull Strategy
Brands and retailers today are under pressure to provide appropriately governed high-quality data to their internal teams to help drive better decisions and feed advanced analytics and other critical business applications. Companies are also increasing the delivery of depth and quality of information to make their digital shelf as engaging as possible for consumers. Furthermore, […]
E2E Value Chain
Machine Learning for the Optimisation of Business Processes
Artificial Intelligence in the form of machine learning is already being used reliably in many applications today. Current application areas of machine learning (ML) are the optimisation of business processes and the automation of redundant and thus easily standardisable processes. Machine learning is an overall term for a range of techniques and tools that enable […]
E2E Value Chain
The Bright Side of the Most Valuable Spot in Retail (Part II)
The first part of this blog series showed us the main bottlenecks of promotions on the shop floor. What if retailers and brands could join forces to overcome these obstacles and together achieve effective and sustainable promotions at the same time. In this blog we will share an evolution that took place in the Netherlands […]
E2E Value Chain
How Not to Waste Money on the Metaverse (Part II)
A recent issue of The Economist reported on Big Tech’s bet on extended reality glasses – the headsets, or head-wear, for virtual reality (VR) and augmented reality (AR.) “Nearly every big technology firm,” according to the breathless report, “is rushing to develop an AR or VR headset, convinced that what has long been a niche […]
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