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Machine Learning for the Optimisation of Business Processes Blog 19 May 2022 E2E Value Chain Machine Learning for the Optimisation of Business Processes Artificial Intelligence in the form of machine learning is already being used reliably in many applications today. Current application areas of machine learning (ML) are the optimisation of business processes and the automation of redundant and thus easily standardisable processes. Machine learning is an overall term for a range of techniques and tools that enable […]
The Bright Side of the Most Valuable Spot in Retail  (Part II) Blog 29 Apr 2022 E2E Value Chain The Bright Side of the Most Valuable Spot in Retail (Part II) The first part of this blog series showed us the main bottlenecks of promotions on the shop floor. What if retailers and brands could join forces to overcome these obstacles and together achieve effective and sustainable promotions at the same time. In this blog we will share an evolution that took place in the Netherlands […]
How Not to Waste Money on the Metaverse (Part II) Blog 26 Apr 2022 E2E Value Chain How Not to Waste Money on the Metaverse (Part II) A recent issue of The Economist reported on Big Tech’s bet on extended reality glasses – the headsets, or head-wear, for virtual reality (VR) and augmented reality (AR.)   “Nearly every big technology firm,” according to the breathless report, “is rushing to develop an AR or VR headset, convinced that what has long been a niche […]
The Dark Side of the Most Valuable Spot in Retail (Part I) Blog 15 Apr 2022 E2E Value Chain The Dark Side of the Most Valuable Spot in Retail (Part I) At Easter time, you cannot miss the promotion articles presented in colourful cardboard displays. But did you know that these temporary displays generate more than half of the total emissions of a store each year, without having any actual insights in the return on investments? Both retailers and brands have limited and scattered solutions to […]
How Not to Waste Money on the Metaverse (Part I) Blog 08 Apr 2022 E2E Value Chain How Not to Waste Money on the Metaverse (Part I) No doubt there has recently been a moment – during a CXO strategy session, a marketing meeting, a visit from the consultants, a performance review with a bright young thing – where you’ve been asked:  What are we doing about the metaverse? Because the metaverse is, of course, the next big thing, it was the […]
Using First-Party Data to Build Strong, Consent-Based Customer Relationships Blog 22 Mar 2022 E2E Value Chain Using First-Party Data to Build Strong, Consent-Based Customer Relationships You may have heard that Google is phasing out third-party cookies in 2022, with the goal of protecting users who crave more privacy online. In a blog post explaining their thought process, Google points out that 81% of people feel that potential risks of their data being collected outweigh the benefits. Generated by another website, […]
Defend Against Inflation With Resilient Supply Chains Blog 08 Mar 2022 E2E Value Chain Defend Against Inflation With Resilient Supply Chains For years, prices around the world have rising moderately. And we expect that; it’s part of how economics and business works. The difference is, now we are currently experiencing some of the highest spikes in a decade, spurred by supply chain shortages and large doses of government stimulus. The consumer price index (CPI) increased by […]
Brand and Social Impersonation Frauds Affect Organizations of All Sizes Blog 03 Mar 2022 E2E Value Chain Brand and Social Impersonation Frauds Affect Organizations of All Sizes Theft of sensitive information and money can damage the consumers’ confidence and ultimately lead to financial and reputational harms for your organization. This article will analyze the many sorts of impersonation and how companies can fight back.   What is Brand Impersonation on Social Media? Fraudulent use of a business name, image, or other identifying […]
Incentivising ESG Data Sharing Blog 19 Feb 2022 E2E Value Chain Incentivising ESG Data Sharing Supporting Data Exchange for Reporting and Action Current Issues Around ESG Data Sharing As its necessity for our transition towards sustainability is recognised, there has been a significant increase in demand for ESG data in recent years. Reporting requirements are becoming ever more stringent, both in response to regulatory pressure and demands from shareholders and […]
A Post-Pandemic Perspective on Automation Blog 19 Jan 2022 E2E Value Chain A Post-Pandemic Perspective on Automation Of course, it all started in our industry. Automation, that is. Let’s call it “Industry 1.0”. In 1805, Jacquard was granted a patent for an automatic loom controlled by punch cards. Together with steam and water power, this event triggered a hand-off from manual labour to machines that continues today. As Industry 1.0 has evolved […]
5 Retail-Consumer Products Trends to Watch in 2022 Blog 18 Jan 2022 E2E Value Chain 5 Retail-Consumer Products Trends to Watch in 2022 Retail struggling!? Not quite in 2021 according to IHL Group[1]. US Retail growth in 2021 through November was $831B USD. The growth for November alone was $91.1B USD. Total retail growth year to year is 18.2% and that is a $5.5T market growing at 18.2% for the year. Even taking out C-stores and Gas Stations, […]
Building a Data Foundation to Help Democratise Data Analytics For CPGs Blog 15 Dec 2021 E2E Value Chain Building a Data Foundation to Help Democratise Data Analytics For CPGs At a recent conference, I was struck by an admission of a data leader at a top 10 consumer goods company about the poor state of data in CPG. “Nobody has figured out master data in CPG,” was the message that leader conveyed to us. They may have figured out a slice of their data […]
Accelerating Sustainability Transformation: Six Proven Levers For Decarbonising Your Supply Chain Blog 30 Nov 2021 E2E Value Chain Accelerating Sustainability Transformation: Six Proven Levers For Decarbonising Your Supply Chain No company’s action plan is complete without considering how to remove greenhouse gas (GHG) emissions from its supply chain. Corporations are ratcheting up their efforts and using Science Based Targets (SBT) to set supplier emissions targets and address challenging Scope 3 emissions. The complexity and opacity of global supply chains means Scope 3 emissions are underreported and […]
How Factories Can Achieve Net Zero: The Increasing Importance Of Stakeholder Alignment Blog 23 Nov 2021 E2E Value Chain How Factories Can Achieve Net Zero: The Increasing Importance Of Stakeholder Alignment By early 2021, over 1,000 companies in 60 countries, representing nearly 20% of global market capitalisation, had committed to ambitious Science-Based Targets. More than 25% of the world’s largest 2,000 companies had set Net Zero targets. Manufacturing and industrial companies, representing 22% of global emissions, have a particularly important role to play over the coming decade. […]
Improving Global Food Supply Chain Operations with Virtual Twin Technology Blog 22 Nov 2021 E2E Value Chain Improving Global Food Supply Chain Operations with Virtual Twin Technology Agribusiness continues to be a major player in the US economy, contributing $1.109 trillion to national GDP in 2019. Global agribusiness revenue is expected to hit $10.2 trillion as the global economy rebounds from the pandemic slowdown. Over the past generation, the food business grew by consolidating into large producer/distributor operations, centred on creating a […]
Purposeful Shopping Can Be a Question Mark for CPGs — Is Data Transparency an Answer? Blog 19 Nov 2021 E2E Value Chain Purposeful Shopping Can Be a Question Mark for CPGs — Is Data Transparency an Answer? The pandemic accelerated changes already in motion. McKinsey coined “the next normal” to describe the Covid-spurred generational shift in how people live and shop and, most crucially, what they care about. Buyers today are doing their research, and they know exactly what they want from a brand. They’re asking questions: What are the sustainability efforts […]