Trust as a Foundation for Growth
While 49% of the public do not trust businesses to do what is right, only 37% of CEOs say they are concerned about the issue of trust in their sector (Hansen, 2015) Using extraordinary case studies from across the industry, the Summit will explore the importance of trust and reputation to the consumer goods industry and examine how some businesses are using disruptive innovation to win and retain consumer trust. The Summit will also seek to draw lessons from organisations that have turned consumer trust into a competitive differentiator; drawing on major related themes such as data security breaches, food safety scares, rising obesity and environmental degradation.
Internationally Renowned Speakers
At this year’s Summit, the CGF’s co-chairs, Paul Bulcke, CEO, Nestle and Dick Boer, CEO, Royal Ahold and the CGF’s Managing Director, Peter Freedman, will be joined by some of the most influential business people in the consumer goods industry to explore how companies can build and retain consumer trust for 2015 and beyond. Comprising a mix of plenary speeches, panel discussions, ‘fireside’ conversations and special interest sessions, the Summit will span the following core subject areas: Disruptive Innovation; ‘Digital Native’ Retail; Growth Champions in Regional Markets; the Future of Payments; and Beyond Growth.
The Summit will be opened by a keynote address from Michael Bloomberg, Founder of Bloomberg and former New York City Mayor. Prestigious speakers, panel members and participants include:
Peter Freedman, Managing Director at The Consumer Goods Forum, commented:“Our number one priority is consumer trust. It is what has been powering our industries for decades but trust is quickly eroding, making this year’s Annual Summit more pivotal than ever. Trust is driven by behaviour. Consumers are becoming more curious in an increasingly digital world so they expect more openness and transparency from the brands that touch their lives daily. Retailers and manufacturers have to take greater care and behave in a way that preserves and builds trust in consumers. This year’s Summit will help embed transparency in the future of the consumer goods industry to ultimately empower the consumer.”
Innovation at the i-Zone
In addition to the speaker programme, the CGF will host its ‘i-Zone’ at the heart of the 2015 Summit, showcasing the latest cutting-edge and creative ideas from the retail and consumer goods industries. This stylish display area offers a window on the most innovative concepts that each participating company has to offer, adding genuine value to the Summit. The CGF will also use the i-Zone to update members on progress against its strategic areas.
The CGF works to create ‘better lives through better business’. Manufacturers and retailers partner with The CGF to develop common positions and improve in four strategic priority areas for the industry – sustainability, health & wellness, product safety and end-to-end value chain. More: https://www.theconsumergoodsforum.com/ and http://www.tcgfsummit.com