Date 2021
Organisation Unilever
Tags Plastics & Packaging, Reuse, Consumer Use, Consumer Behaviour, End of Life, Sustainable Options
Resource Type Case Study

This case study shows how Unilever expanded its refillable packaging initiative in line with its goal to make all plastic packaging reusable, recyclable, or compostable by 2025. The initiative includes self-service refill stations in stores, as well as a ‘return on the go’ concept, where shoppers can pick up pre-filled stainless steel bottles and return empty containers.

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