Anticipating Consumer Needs Today and Tomorrow

Consumer behaviors are changing rapidly, so your decisions need to be faster, too. Learn how to make accurate decisions with speed in our new eBrief “Anticipating Consumer Needs Today and Tomorrow.” As shopping habits continue to evolve, demand surges have made it difficult for retailers and manufacturers to keep up with consumer needs or predict what they’ll do next. Being able to identify shifting patterns and which channels and categories are performing has never been more important to keep your products on the shelf.

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