|Resource Types||Report, Insight|
Consumers were excited about “post-Covid” life – ready to remerge, live their lives and make plans. But that was shortlived as they were hit with rapid and unpredictable cost of living crisis, the war in Ukraine, the reality of the impact of climate change, and global disruptions. Hit from all sides, the “whiplashed“ consumer is displaying competing priorities and contradictory behaviors. Read more here.