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Using First-Party Data to Build Strong, Consent-Based Customer Relationships Blog 22 Mar 2022 E2E Value Chain Using First-Party Data to Build Strong, Consent-Based Customer Relationships You may have heard that Google is phasing out third-party cookies in 2022, with the goal of protecting users who crave more privacy online. In a blog post explaining their thought process, Google points out that 81% of people feel that potential risks of their data being collected outweigh the benefits. Generated by another website, […]
Press Release 26 Feb 2015 Consumer Goods Industry Commits to New Guidelines on Consumer Engagement and Data Privacy The Consumer Goods Forum Brings Industry Together for Collective Agreement on Safeguarding Consumer Information Across Digital Platforms New ‘Consumer Engagement Principles’ to Promote Data Privacy and Build Greater Consumer Trust   PARIS, 26th February 2015 – In order to help build trust with consumers and shape the way companies, retailers and manufacturers use consumer information […]
CGF Members Work to Improve Product Data, Reducing Supply Chain Costs and Ensuring Consumer Trust Press Release 12 Nov 2020 Product Data CGF Members Work to Improve Product Data, Reducing Supply Chain Costs and Ensuring Consumer Trust PARIS, 12th November 2020 – The Consumer Goods Forum (CGF) announces five projects, as part of its Product Data Coalition of Action, that are designed to address two fundamental challenges in the industry’s data exchange processes. The projects, managed with the support of GS1, aim to improve the quality of product data and reduce inconsistencies […]
Building a Data Foundation to Help Democratise Data Analytics For CPGs Blog 15 Dec 2021 E2E Value Chain Building a Data Foundation to Help Democratise Data Analytics For CPGs At a recent conference, I was struck by an admission of a data leader at a top 10 consumer goods company about the poor state of data in CPG. “Nobody has figured out master data in CPG,” was the message that leader conveyed to us. They may have figured out a slice of their data […]
Press Release 24 Jun 2015 New Tools to Help Consumer Goods Industry Safeguard Consumer Data Across Digital Channels — The Consumer Goods Forum and Capgemini Launch New Assessment Scan and Companion Manual to Help Drive Implementation of the Consumer Engagement Principles — Companies Now Able to Benchmark Their Consumer Engagement Strategies   PARIS and NEW YORK, 24th June 2015 – The Consumer Goods Forum (CGF) today announced the launch of a new assessment […]
Data Transparency Requires A Push & Pull Strategy Blog 01 Jun 2022 E2E Value Chain Data Transparency Requires A Push & Pull Strategy Brands and retailers today are under pressure to provide appropriately governed high-quality data to their internal teams to help drive better decisions and feed advanced analytics and other critical business applications. Companies are also increasing the delivery of depth and quality of information to make their digital shelf as engaging as possible for consumers. Furthermore, […]
Press Release 17 Jul 2014 ‘Age of Disruption’ Makes Digital Top Priority for 54% of Consumer Goods Firms – But One-Third Lack Know-How Research finds over half of business leaders place digital strategy and data analytics high on their agenda, and the supply chain rates as their number one challenge and area of investment    PARIS, 17th July 2014 – The Consumer Goods Forum and KPMG International today released the findings of their annual Global Top of Mind Survey. […]
7 Questions Away | Product Data Interview With Ethem Kamanlı, Migros Ticaret Blog 01 Apr 2021 E2E Value Chain 7 Questions Away | Product Data Interview With Ethem Kamanlı, Migros Ticaret The Consumer Goods Forum (CGF) caught up with Ethem Kamanlı, Supply Chain Solutions Director at Migros Ticaret, to talk about his company’s experience in collaborating with the CGF’s End-to-End (E2E) Value Chain initiative and rolling out Product Data Coalition projects in Turkey. Get insights on their experience and how championing Product Data projects has enhanced […]
Press Release 30 Apr 2018 Global Summit The Consumer Goods Forum’s Global Summit Heads to Singapore to Discuss Consumer Centricity in a Data-Driven World The premier annual networking event for industry CEOs convenes at the Marina Bay Sands from 12th-15th June 2018 The face of consumer goods is changing. To stay ahead of the technological revolution and the rapid expansion in data, companies must develop business models that are truly consumer-centric The CEOs of The Coca-Cola Company, Alibaba, Dairy […]
Keeping Them Close and Coming Back for More: Survey Highlights the Struggles of Consumer and Retail Executives Press Release 21 Jun 2017 Corporate Keeping Them Close and Coming Back for More: Survey Highlights the Struggles of Consumer and Retail Executives BERLIN, 21st June 2017 — The need to grow and keep customers is dominating the agenda of consumer and retail executives around the world. Thirty-three percent of the 526 consumer and retail executives responding to the fifth annual Global Consumer Executive Top of Mind survey, Think like a start-up: How to grow in a disruptive […]
Purposeful Shopping Can Be a Question Mark for CPGs — Is Data Transparency an Answer? Blog 19 Nov 2021 E2E Value Chain Purposeful Shopping Can Be a Question Mark for CPGs — Is Data Transparency an Answer? The pandemic accelerated changes already in motion. McKinsey coined “the next normal” to describe the Covid-spurred generational shift in how people live and shop and, most crucially, what they care about. Buyers today are doing their research, and they know exactly what they want from a brand. They’re asking questions: What are the sustainability efforts […]
Price Outweighs Access as Top Consumer Barrier to Eating Healthy, as Revealed in a New Global Report from The Consumer Goods Forum, BCG and Nielsen Press Release 01 Jul 2020 Health & Wellness Price Outweighs Access as Top Consumer Barrier to Eating Healthy, as Revealed in a New Global Report from The Consumer Goods Forum, BCG and Nielsen New report spotlights how the consumer industry can boost healthier eating around the world   PARIS, 1st July 2020 – Today, The Consumer Goods Forum (CGF), together with Boston Consulting Group (BCG) and Nielsen Global Connect, published a revealing report on the state of consumer health, nutrition and wellbeing around the world. How the Consumer […]
Press Release 04 Mar 2010 Economic Concerns and Consumer Demand Remain Top Priorities for Consumer Goods Industry Companies continue to fight effects of financial crisis, yet refuse to put social and environmental responsibilities on the back burner    PARIS, 4th March 2010 – The Consumer Goods Forum today released its latest Top of Mind Survey, which reveals the priorities of 345 key decision-makers in global retail and consumer goods companies across 46 […]
Data Transparency Takes Centre Stage Throughout the Pandemic Blog 02 Sep 2020 Product Data Data Transparency Takes Centre Stage Throughout the Pandemic The rate of change in consumer demand witnessed over the past few months has been unprecedented, calling attention to the importance of effective lines of communication between suppliers and retailers.  As demand for certain products spiked and supply chains experienced disruption, information sharing and access to accurate information became critical for both parties. Suppliers needed real–time information on the products being taken from and those […]
How Accurate & Harmonised Product Data Streamlines Global Industry Operations & Builds Consumer Trust Blog 22 Feb 2021 Product Data How Accurate & Harmonised Product Data Streamlines Global Industry Operations & Builds Consumer Trust Presently, it is near impossible to accurately estimate the number of products traded across global markets, and even more so to understand how many of them have unique identifiers and find each product’s history and associated details. Data inconsistencies lead to costly workarounds and manual alternations. For businesses, this can be harmful to operations and […]
Consumer Goods CEOs Highlight Five Urgent Actions Needed to Help Reach 2030 SDG Deadline Press Release 17 Jun 2022 Corporate Consumer Goods CEOs Highlight Five Urgent Actions Needed to Help Reach 2030 SDG Deadline Report by The Consumer Goods Forum (CGF) and EY gathers perspectives from leaders across consumer goods industry CEOs give insights on action needed to accelerate progress toward UN Sustainable Development Goals (SDGs) Report launches to coincide with The CGF’s Global Summit in Dublin, 20-23 June 2022 PARIS and DUBLIN, 20th June 2022: The Consumer Goods […]