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Blog 22 Mar 2022 Industry Solutions Using First-Party Data to Build Strong, Consent-Based Customer Relationships You may have heard that Google is phasing out third-party cookies in 2022, with the goal of protecting users who crave more privacy online. In a blog post explaining their thought process, Google points out...
Extending Your Data Reach to Drive Value Blog 24 Mar 2023 Industry Solutions Extending Your Data Reach to Drive Value Data is not meant to sit idle in databases, silos or even a department in a large organisation. Unlike oil, data is a renewable resource that can generate more value as it is used over...
Building a Data Foundation to Help Democratise Data Analytics For CPGs Blog 15 Dec 2021 Industry Solutions Building a Data Foundation to Help Democratise Data Analytics For CPGs At a recent conference, I was struck by an admission of a data leader at a top 10 consumer goods company about the poor state of data in CPG. “Nobody has figured out master data...
CGF Members Work to Improve Product Data, Reducing Supply Chain Costs and Ensuring Consumer Trust Press Release 12 Nov 2020 Data-Driven Value Chain CGF Members Work to Improve Product Data, Reducing Supply Chain Costs and Ensuring Consumer Trust PARIS, 12th November 2020 – The Consumer Goods Forum (CGF) announces five projects, as part of its Product Data Coalition of Action, that are designed to address two fundamental challenges in the industry’s data exchange...
Demystifying the CPG Aisle: How Data and GPT are Reshaping Consumer Packaged Goods Industry  Blog 26 Jun 2024 Industry Solutions Demystifying the CPG Aisle: How Data and GPT are Reshaping Consumer Packaged Goods Industry  The CPG industry, encompassing everything from your morning coffee to beverages and snacks, is undergoing a significant transformation. While core consumer needs remain the same, how we shop for and interact with these products is...
Press Release 26 Feb 2015 Consumer Goods Industry Commits to New Guidelines on Consumer Engagement and Data Privacy The Consumer Goods Forum Brings Industry Together for Collective Agreement on Safeguarding Consumer Information Across Digital Platforms New ‘Consumer Engagement Principles’ to Promote Data Privacy and Build Greater Consumer Trust   PARIS, 26th February 2015...
CSOs: Are You Ready to Collaborate on Data Strategy? Blog 04 Aug 2023 Industry Solutions CSOs: Are You Ready to Collaborate on Data Strategy? The number of Chief Sustainability Officers (CSOs) have tripled in the past two years. Many are relatively new and are tasked to lead the development of sustainability plans and interact with various departments across the...
Data Transparency Requires A Push & Pull Strategy Blog 01 Jun 2022 Industry Solutions Data Transparency Requires A Push & Pull Strategy Brands and retailers today are under pressure to provide appropriately governed high-quality data to their internal teams to help drive better decisions and feed advanced analytics and other critical business applications. Companies are also increasing...
The Consumer Goods Forum Launches New Framework To Help the Industry Align on Emissions and Deforestation Data Press Release 12 Jun 2025 Climate Transition The Consumer Goods Forum Launches New Framework To Help the Industry Align on Emissions and Deforestation Data Amsterdam, 12th June 2025 – The Consumer Goods Forum (CGF)’s Climate Transition Coalition, with the support of Boston Consulting Group (BCG), has launched the Common Data Framework. The new approach is designed to promote alignment...
Purposeful Shopping Can Be a Question Mark for CPGs — Is Data Transparency an Answer? Blog 19 Nov 2021 Industry Solutions Purposeful Shopping Can Be a Question Mark for CPGs — Is Data Transparency an Answer? The pandemic accelerated changes already in motion. McKinsey coined “the next normal” to describe the Covid-spurred generational shift in how people live and shop and, most crucially, what they care about. Buyers today are doing...
How and Why Data-Driven Decisions Form the Backbone of Sustainable Business Practices Blog 23 Sep 2024 Industry Solutions How and Why Data-Driven Decisions Form the Backbone of Sustainable Business Practices Leveraging data reliably and efficiently is more important than ever. From enhanced consumer engagement to complying with new regulations, businesses need data to make informed decisions and drive progress toward a more sustainable future. This...
7 Questions Away | Product Data Interview With Ethem Kamanlı, Migros Ticaret Blog 01 Apr 2021 Industry Solutions 7 Questions Away | Product Data Interview With Ethem Kamanlı, Migros Ticaret The Consumer Goods Forum (CGF) caught up with Ethem Kamanlı, Supply Chain Solutions Director at Migros Ticaret, to talk about his company’s experience in collaborating with the CGF’s End-to-End (E2E) Value Chain initiative and rolling...
Data Transparency Takes Centre Stage Throughout the Pandemic Blog 02 Sep 2020 Data-Driven Value Chain Data Transparency Takes Centre Stage Throughout the Pandemic The rate of change in consumer demand witnessed over the past few months has been unprecedented, calling attention to the importance of effective lines of communication between suppliers and retailers.  As demand for certain products spiked and supply...
The Imperatives of Data to Support Sustainability and Transparency Blog 05 Dec 2023 Industry Solutions The Imperatives of Data to Support Sustainability and Transparency Companies run the real risk of failing to meet consumer and regulatory demands Pressure increases on businesses: regulations and changing consumer demands are coming their way, demanding sustainability through transparency. And all companies face this...
News Update 30 Jun 2020 Data-Driven Value Chain Latest News from the Product Data Coalition The Co-Sponsors of the Product Data Coalition, David Taylor, Procter & Gamble and Olaf Koch, METRO, recently held a Sponsor virtual meeting with the aim of discussing the Coalition’s priorities for the next year. The...
Achieving a More Responsive Supply Chain: Lessons from COVID-19 Blog 06 Oct 2020 Data-Driven Value Chain Achieving a More Responsive Supply Chain: Lessons from COVID-19 Seven months into the COVID-19 lockdown, consumers still find themselves fighting for toilet paper, disinfectant wipes and nitrile gloves at their local retail stores. On the flipside, many Consumer Packaged Goods (CPG) companies who saw...
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