Product Data
Overcoming the Barriers to Supply Chain Transparency in Soy
Soy is one of the world’s most important crops, finding its way into animal feed, vegetable oil, even industrial chemicals. It is one of the most intensively grown: worldwide 1 in 10 acres of agricultural land is dedicated to soy. And it’s one of the most impactful: soy is the second biggest driver of deforestation […]
Corporate
The Importance of Transparency for the FMCG Industry
Transparency is widely acknowledged as a critical factor in building consumer trust in a company or brand. And there is a great deal of data demonstrating that trust leads to sales growth. So, transparency has become something of a buzzword these days in the consumer industry. But it can mean many different things depending on […]
E2E Value Chain
Unlocking the Value of Product Transparency
Fake news. Wikileaks. The Panama Papers. The March for Truth. It seems more than likely that the 2010s will be remembered chiefly for its crisis of trust, and the citizen-led movement for truth and transparency. The public’s trust in all sectors of society is falling, and although CEOs and employers are more trusted in many […]
Earning Trust Through Transparency
Trust. It can sound a lot like a buzzword or business jargon. A word or phrase thrown around by leaders when trying to identify, define or solve a problem. Sometimes it’s not even a consideration until it’s lost. According to the 2017 Edelman Trust Barometer study, only about half of the general population trusts […]
Product Data
Data Transparency Takes Centre Stage Throughout the Pandemic
The rate of change in consumer demand witnessed over the past few months has been unprecedented, calling attention to the importance of effective lines of communication between suppliers and retailers. As demand for certain products spiked and supply chains experienced disruption, information sharing and access to accurate information became critical for both parties. Suppliers needed real–time information on the products being taken from and those […]
Forest Positive
Companies Must Embrace Transparency to End Deforestation, says CGF Managing Director
In a recent article published in Food Dive, The Consumer Goods Forum Managing Director, Wai-Chan Chan, has advocated for companies to adopt increased transparency efforts in order to make real progress against the deforestation crisis. Entitled “Food companies must embrace transparency and accountability to end deforestation,” the article focuses on the need for food manufacturers […]
E2E Value Chain
SGS, Transparency-One And Mars Food Launch Revolutionary Supply Chain Solution
Our increasingly connected world has given rise to larger and more complex supply chains and socially conscious consumers who want to know that the products they buy are produced responsibly. Mars Food has launched a revolutionary supply chain solution that enables them to closely track their global supply chain and give consumers instant insights into […]
E2E Value Chain
Purposeful Shopping Can Be a Question Mark for CPGs — Is Data Transparency an Answer?
The pandemic accelerated changes already in motion. McKinsey coined “the next normal” to describe the Covid-spurred generational shift in how people live and shop and, most crucially, what they care about. Buyers today are doing their research, and they know exactly what they want from a brand. They’re asking questions: What are the sustainability efforts […]
Why Traceability and Transparency Have to be Top of the Agenda in the Boardroom
As we approach The Consumer Goods Forum’s 62nd Global Summit in Singapore, I’m looking forward to participating in and leading discussions related to traceability and environmental sustainability. The topic is becoming increasingly important for the consumer goods industry, as we seek to tackle major global issues such as deforestation. As consumers, we want guarantees for […]
Forest Positive
Transparency is the Foundation for a Forest Positive Future, says CGF Sustainability Director
In a recent article published by edie, The Consumer Goods Forum Director of Sustainability, Didier Bergeret, has emphasized the importance of transparency and traceability in the fight against commodity-driven deforestation, forest degradation and conversion. Entitled “Transparency is the foundation of a forest-positive future,” the article focuses on the need for businesses to hold themselves accountable […]
E2E Value Chain
Data Transparency Requires A Push & Pull Strategy
Brands and retailers today are under pressure to provide appropriately governed high-quality data to their internal teams to help drive better decisions and feed advanced analytics and other critical business applications. Companies are also increasing the delivery of depth and quality of information to make their digital shelf as engaging as possible for consumers. Furthermore, […]
The Rise of the Conscious Consumer and the Need for Greater Transparency
Since the rise of the internet and new technologies, consumers today have far more tools at their disposal to research their purchases. No longer do they go to the shop around the corner to buy a recommended product, but instead, they do their own research, compare prices and read reviews online. Consumers also […]
E2E Value Chain
Global Retail Reset Demands Location Data Transparency
After a historically disruptive year, physical retail has started a global reset unlike anything seen in modern times. The decline in the productivity of many retail locations has been directly impacted by the upswing in ecommerce and the jump in remote work. Euromonitor reports that goods bought online grew 24% while in-store sales declined 7% […]
E2E Value Chain
Supply Chain Transparency, Reimagined
In this episode, CGF’s Ruediger Hagedorn speaks to Trinanjan Gupta at TagOne, a blockchain empowered tech traceability platform, about the challenges in supply chain transparency and the role blockchain and cloud tech play in capturing and sharing data in food supply chains. Sign Up For More End-to-End Value Chain Podcasts iTunes Spotify
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