Product Data Overcoming the Barriers to Supply Chain Transparency in Soy Soy is one of the world’s most important crops, finding its way into animal feed, vegetable oil, even industrial chemicals. It is one of the most intensively grown: worldwide 1 in 10 acres of agricultural land is dedicated to soy. And it’s one of the most impactful: soy is the second biggest driver of deforestation […] 
Corporate The Importance of Transparency for the FMCG Industry Transparency is widely acknowledged as a critical factor in building consumer trust in a company or brand. And there is a great deal of data demonstrating that trust leads to sales growth. So, transparency has become something of a buzzword these days in the consumer industry. But it can mean many different things depending on […] 
E2E Value Chain Unlocking the Value of Product Transparency Fake news. Wikileaks. The Panama Papers. The March for Truth. It seems more than likely that the 2010s will be remembered chiefly for its crisis of trust, and the citizen-led movement for truth and transparency. The public’s trust in all sectors of society is falling, and although CEOs and employers are more trusted in many […] 
Earning Trust Through Transparency Trust. It can sound a lot like a buzzword or business jargon. A word or phrase thrown around by leaders when trying to identify, define or solve a problem. Sometimes it’s not even a consideration until it’s lost. According to the 2017 Edelman Trust Barometer study, only about half of the general population trusts […] 
Product Data Data Transparency Takes Centre Stage Throughout the Pandemic The rate of change in consumer demand witnessed over the past few months has been unprecedented, calling attention to the importance of effective lines of communication between suppliers and retailers. As demand for certain products spiked and supply chains experienced disruption, information sharing and access to accurate information became critical for both parties. Suppliers needed real–time information on the products being taken from and those […] 
Why Traceability and Transparency Have to be Top of the Agenda in the Boardroom As we approach The Consumer Goods Forum’s 62nd Global Summit in Singapore, I’m looking forward to participating in and leading discussions related to traceability and environmental sustainability. The topic is becoming increasingly important for the consumer goods industry, as we seek to tackle major global issues such as deforestation. As consumers, we want guarantees for […] 
E2E Value Chain SGS, Transparency-One And Mars Food Launch Revolutionary Supply Chain Solution Our increasingly connected world has given rise to larger and more complex supply chains and socially conscious consumers who want to know that the products they buy are produced responsibly. Mars Food has launched a revolutionary supply chain solution that enables them to closely track their global supply chain and give consumers instant insights into […] 
E2E Value Chain Future of Supply Chain Transparency SpringBoard Executive Summary Out Now The Consumer Goods Forum’s End-to-End Value Chain team held a SpringBoard event in collaboration with KPMG the Netherlands in September 2019 on the Future of Supply Chain Transparency. Industry experts gathered at the KPMG offices in Amstelveen to share their knowledge and best practices on cloud-based supply chain technologies, blockchain, transparency in agriculture and food […] 
The Rise of the Conscious Consumer and the Need for Greater Transparency Since the rise of the internet and new technologies, consumers today have far more tools at their disposal to research their purchases. No longer do they go to the shop around the corner to buy a recommended product, but instead, they do their own research, compare prices and read reviews online. Consumers also […] 
Sustainable Retail Summit The Future Belongs to Honest Products Futerra and The Consumer Goods Forum today launch The Honest Product Guide, revealing new rewards for product transparency on social, health, environmental and safety issues. LISBON, Portugal, 25th October 2018 — Today, The Consumer Goods Forum and the global change agency Futerra launch The Honest Product Guide, exploring breakthroughs in what experts and consumers agree is the […] 
Corporate From Farm to Fork: Supply Chain Transparency Are consumers as interested in sustainable products as we might like to think? How can technology empower the industry to connect the data dots from farm to fork? Marjan De Bock-Smit, Founder and Owner of SIM Supply Chain, and Managing Partner of ImpactBuying answers these questions and more, exploring all things technology, data, and transparent […] 
E2E Value Chain CGF End-to-End Value Chain & Standards Pillar – Increasing Transparency, Building Trust 
E2E Value Chain We Are In This Together: How COVID-19 Has Accelerated The Need For Partnerships We recently conducted dedicated research to gather the perspectives on how retailers and suppliers are being impacted and are adapting in key markets around the world: China, Brazil, Italy, Spain, Portugal and the UK. We have also collected detailed feedback from the remainder of our 40 markets. Their stories explore the tensions brought about by […] Corporate Are You Ready for The Honest Generation? Futerra and The Consumer Goods Forum launch new research, revealing uncompromising expectations from Gen Z consumers on product transparency for social, health, environmental, and safety issues The Consumer Goods Forum’s Global Summit, Vancouver, Canada, June 13, 2019 – #CGFSummit VANCOUVER, 13th June 2019 — Today, The Consumer Goods Forum and the global change agency […] 
