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PARIS, 16th April 2019 — The Consumer Goods Forum is delighted to announce the following new companies have joined our global membership community and, in doing so, have confirmed their commitment to our vision of better lives through better business.

FrieslandCampina is one of the world’s largest dairy companies and has a cooperative tradition stretching back almost 150 years. Along with the member dairy farmers, we control the entire production chain, from the farm up to and including the end product. Our purpose ‘nourishing by nature’ stands for better nutrition for the world, a good living for our farmers, now and for generations to come. 

“As a global dairy cooperation we aspire to lead with sustainability leaving a better planet for future generations, meanwhile ensuring a good living for our member farmers. We believe that through the CGF we can combine forces and achieve our ambitions and objectives with a cross industry approach. The CGF addresses the right topics and accelerates innovation, making us stronger together”. – Hein Schumacher, CEO, FrieslandCampina.

Spoon Guru is a world leading, end to-end AI solution enabling leading retailers around the globe to match specific products to shoppers’ individual nutrition, health and wellness needs.

“Spoon Guru is delighted to become a member of the CGF. As a pioneering food tech company and digital enabler, we believe we can make a strong and impactful contribution to CGF’s overall mission and help drive positive change for consumers around the world”. – Markus Stripf, Co-Founder & Co-CEO, Spoon Guru.

Eczacıbaşı Consumer Products has been at the forefront of Turkey’s tissue paper market since its establishment in 1969 as İpek Kağıt Tissue Paper. It has five powerful tissue paper brands: Selpak, Solo, Silen and Servis for diverse consumer needs and expectations and Selpak Professional for the away-from-home market. Selpak, the company’s flagship brand and a leader in regional markets as well as in Turkey, is so well-known that consumers in Turkey use the brand to refer to all hanky products. Eczacıbaşı Consumer Products also has leading brands in a variety of personal care segments, including sexual well-being, hair styling, eau-de-cologne and skin care. In all of these areas, the company’s mission is to provide consumers the products they need for healthy, modern and high-quality living.

Uni Baby, the market leader in baby care, offers specially formulated products that can be applied safely on baby’s delicate skin from the first day onwards.

Detan and Defans, the company’s pest control and pest repellent brands, are continually developing themselves to ensure pest-free and healthy home environments. Premax, a brand for household cleaning wipes, is another household care category where Eczacıbaşı Consumer Products is offering new solutions for healthy living.

Eczacıbaşı Consumer Products also has a unit focused on product and service solutions for away-from-home customers. With its expert and customer-focused team and effective after-sales services, Eczacıbaşı Professional is one of the leading solution providers for away-from-home establishments in Turkey. In addition to supplying a wide range of tissue paper, cleaning, and hygiene products, as well as foodstuffs, Eczacıbaşı Professional provides training, auditing and consultancy services to away-from-home establishments through its EP Academy program.

In recent years, Eczacıbaşı Consumer Products has increased its focus on international markets; today, its products are sold in more than 80 countries on five continents. Its flagship tissue brands, Selpak, Solo and Silen, which it has promoted in targeted international markets and supported with investments in marketing and sales, are now the best-known and most-preferred in their segments. In the period ahead, in line with its vision of generating more than half of its revenue from international sales, Eczacıbaşı Consumer Products also aims to promote its baby care brand, Uni Baby, and sexual well-being brand, O.K., both of which are leader brands in Turkey, in selected international markets.

“As an organisation working with passion and excitement to serve products and services that pioneer modern, healthy, high quality, and sustainable lifestyles; we are happy to be a part of The Consumer Goods Forum that works to ensure better lives through better business”. – Semih Decan, Executive Vice President & CEO, Eczacıbaşı Consumer Products. 

As the only association in the consumer goods industry that is truly global, while embracing both retailers and manufacturers, and service providers, our members understand the value of our uniqueness. Many of the opportunities and issues that we face as an industry can’t be addressed by individual companies alone, or just by collaborating regionally. The CGF offers you a seat at the table, and our members know that our global, cross-value chain perspective is critical to helping drive positive change globally and in securing long-term, sustainable business growth.


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For more information, please contact:

Oriana Rainuzzo
Manager, Membership & Engagement EMEA

Lee Green
Director, Communications