Date 2022
Organisation World Economic Forum
Tags Selective Procurement, Supplier Engagement, Brand/Supplier Coordination, Shipping, Air Freight, Heavy Goods Vehicles
Resource Type Coalition/Initiative

The First Movers Coalition focuses on reducing emissions in the ‘hard-to-abate’ sectors, including aviation, chemicals, concrete, shipping, steel, trucking, and direct air capture, which collectively account for more than a third of the world’s carbon emissions. The initiative brings together forward-thinking companies within these sectors that have committed to using their combined purchasing power to send a strong demand signal for new zero-carbon technologies.