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Our Shared Commitments

Across the Coalition and its various working groups, members have committed to four Coalition-wide Actions which will help drive the transformational change needed to build a forest positive future. These four Coalition-wide Actions are:

  • Supplier & trader engagement
  • Government & stakeholder engagement
  • Production landscapes
  • Transparency & accountability

Scroll down for details and resources on each Coalition-wide Action.

Government & Stakeholder Engagement

Coalition members will work with key stakeholders from governments and civil society. A key point in the Coalition’s approach is understanding that there are several drivers of deforestation, and while businesses can make a big impact in stopping them, they can’t do it alone. By working with governments to create enabling environments for forest positive policies and collaborating with NGOs to inform our approach and implement participatory strategies, we know our work will be stronger. Currently, the Coalition is initially focusing its government engagement efforts in Brazil, China, the European Union and Indonesia.

"Smart Mix" Position Paper on EU Legislative Action

CGF members, including members of the Forest Positive Coalition, have endorsed a paper from the Tropical Forest Alliance entitled, “Collective Position Paper on EU Action to Protect and Restore the World’s Forests: Proposal for a ‘Smart Mix’ of Measures” to encourage the European Union to adopt a smart mix of measures to address imported deforestation. 

Supplier and Trader Engagement


Coalition members will engage with suppliers and traders and ask they implement forest positive business practices that are in line with the Coalition’s mission. This ask and subsequent support from Coalition members is essential in reaching our goal to help businesses operate completely deforestation- and conversion-free. Importantly, members seek to ensure that not only are the products they source from suppliers are forest positive, but that all the products the suppliers create are forest positive as well.

Transparency & Accountability


Coalition members have a strong commitment to working with transparency and accountability. Regularly reporting on progress, consulting and collaborating with stakeholders, and adapting our approach to changing conditions are critical examples of putting this commitment into practice.

Taking Root: Embarking on the Forest Positive Journey

In March 2021, the Coalition released its first report illustrating its collective strategy for working across sectors to end commodity-driven deforestation. It also includes the Coalition’s first update on progress made advancing on its transparency commitments.

Production Landscapes

Coalition members are focusing on areas where the Coalition can have the strongest impact. This means focusing on commodities that we know well and whose production methods we can have a real impact in changing, as well as concentrating our efforts in key production landscapes that need immediate action.

For more information about Commodity-specific Roadmaps and Reporting, visit the Roadmaps webpage.


Call for Expressions of Interest

The Consumer Goods’ Forum (CGF) Forest Positive Coalition of Action is a group of 20 leading companies with a collective market value of US$1.8 trillion that aims to leverage collective action and accelerate systemic efforts to remove deforestation, forest degradation and conversion from key commodity supply chains, while supporting sustainable forest management, conservation and restoration, supporting the rights of workers and local communities, and improving livelihoods.  

Central to the Coalition’s Theory of Change is the recognition that the transformation of commodity production to Forest Positive, as defined above, across entire sectors cannot be delivered by supply chain companies in isolation. Addressing deforestation and building Forest Positive production requires collaboration between companies, producers, local communities, governments and civil society organisations, and to build this collaboration in practice, Coalition members will focus on actions in production landscapes.

The Coalition is seeking promising landscape initiatives for its members to invest in this year and for potential longer-term Coalition engagement in 2022 and beyond. This open call for Expression of Interest (EoI) is made to invite landscape initiatives that work in the Coalition members’ production base of palm oil, soy, pulp, paper and fibre-based packaging (PPP), and beef. Assessments will be made based on the Principles of Collective Action in Production Landscapes below

Implementers who have more than one landscape or jurisdictional initiatives can submit one EoI for each initiative they’re implementing. Submissions are be made through this online form – the questions are available in the attached document. Deadline for submission is 16 April 2021 at 2pm CET. Only submissions made through the online form will be accepted by the Coalition for consideration.

Any questions on this call for EoI should be addressed to the CGF at forestpositive@theconsumergoodsforum.com by 7 April 2021. Responses to the collated questions will be made available on the CGF website on 12 April 2021.