Health & Wellness
Consumers Expect a Healthier Future
Today, consumers want to live a healthy life more than ever before. Consumers’ expectations with regard to health continue to evolve, but food always plays an important role in a healthy lifestyle. In 2019 it’s no longer just about calorie intake and getting rid of ‘bad’ ingredients like fat, sugar or salt. Nutritional factors are […]
E2E Value Chain
Food Fraud: Impact of Counterfeits on Consumers’ Safety & Brand Reputation
With over 30% of shoppers saying they will shift at least some of their spending away from brick-and-mortar stores towards e-commerce, consumers are showing increased trust in online shopping for their groceries. In fact, the recent spike in consumer demand for fresh and frozen food in the e-commerce channel is expected to climb from nearly […]
Corporate
Consumers and the ‘New Normal’: Which Retail Changes Could Become Permanent as a Result of COVID-19?
The retail sector has weathered its fair share of storms in recent years, from business rates to the growing influence of e-commerce. But even if retail veterans have become seasoned crisis responders, industry challenges do not always directly affect consumer behaviour. This is emphatically untrue in the case of the coronavirus pandemic. COVID-19 has created […]
E2E Value Chain
The Balanced Economy – How Marketers Are Growing Closer to Consumers
In a world dictated by technology and social media, consumer brand loyalty is more relevant than ever before. That’s right, 43% of consumers are spending more money at brands that they are loyal to, which means hoping for returning customers is certainly not out of the equation. With the available data and analytics that come […]
Product Data
Consumers Are Ready to Be Analytically Educated
Creating financially aware and healthier lives for consumers post-COVID Retail has always been one of the most innovative industries in the world by being incredibly responsive to the consumer, moving quickly, and being at the cutting edge of developing new technology. This has been no more apparent than how grocery retailers with a physical […]
Sustainable Supply Chain Initiative
Giving Consumers the Reassurance They Seek and Workers the Protection They Deserve
Today’s conscious consumers are transforming their relationship with global brands. They are increasingly making more informed, ethical buying choices and although we saw signs of a consumer shift before the pandemic, recent reports indicate that the disruption caused has fuelled this behaviour. Now, 88% of consumers would like brands to help them to be more […]
How to Ensure Trust in Engaging with Consumers in a Digital World?
It’s a very fine line: companies can attract their customers by personally engaging with them – but when they go too far, they trespass this thin line, and it can backfire, since consumers perceive this as threatening. We still live in a ‘digital wild west’ world, and companies are finding this out the hard […]
Celebrating World Health Day with an Industry Committed to Change and Empowered, Healthy Consumers Globally
However, a quick reality check shows us that worldwide obesity has nearly doubled since 1980 and that half the world is expected to be obese by 2050. These are challenging stats but opportunities shown in our survey highlight that our members are actively engaging with multiple stakeholders across their individual and collective initiatives to […]
New ‘One for Good’ Campaign Looks to Inspire Healthier Consumers
The Consumer Goods Forum Partners with Healthy Washington County; Make One More Healthy Choice HAGERSTOWN, Md. and PARIS, 29th September 2017 – The Consumer Goods Forum has launched a pilot campaign in Hagerstown, Maryland, to support community members in adopting healthier diets and lifestyles. Partnering with Healthy Washington County, members of The Consumer Goods Forum […]
New Survey Shows Consumers More Empowered than Ever to Make Informed Lifestyle Choices
Members of The Consumer Goods Forum Report on Implementation of Health & Wellness Resolutions & Commitments; Industry Acknowledges More Still Needs to Be Done PARIS, 27th January 2016 – The Consumer Goods Forum (“CGF”) today published results from its 2015 survey designed to measure where its members are in the implementation of its Health […]
Food Waste
Smart Reduction of Consumer Food Waste: Using Technology for the Benefit of Retailers and Consumers
We are pleased to announce the publication of a new report, entitled Smart Reduction of Consumer Food Waste: Using technology for the benefit of retailers and consumers. Capgemini and The Consumer Goods Forum, through this End-to-End Value Chain Learning Series, aim to identify the challenges and opportunities that food retailers face and the important role they can play in reducing food […]
Why Brands Must Master Marketplace Strategies to Win Consumers, and Not Focus on Mass Personalisation
Retail is on the cusp of entering Generation 5.0 (Retail 5.0), the next era of its evolution. In this new future phase of worldwide retail, growth for consumer packaged goods (CPG) brands will be driven by online shoppers on a relatively small number of giant online marketplaces, such as Amazon and Alibaba. By 2025, […]
Health & Wellness
Employees, Consumers and Communities are the focus of Health & Wellness Programmes, According to Our New Health & Wellness Report
We recently published our latest edition of the Health & Wellness Progress Report*, demonstrating a further shift on how our members are working together to show industry leadership, address changing consumer demands and empowering consumers to adopt healthier lifestyles. It is important for us to continue this effort year on year to understand where we […]
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